Reach for HubSpot's AEO tooling when
You want to watch whether AI citations, competitor mentions, and sentiment are trending up or down over time, inside the platform where your CRM and marketing already live.
Compare
Audaeo vs HubSpot AEO
HubSpot's AEO tooling is the scoreboard: it monitors whether AI engines cite your brand, and tracks competitor mentions and sentiment over time. Audaeo is the playbook: it grades each page from a human and an AI-agent view and tells you why you are not cited and what to build. They are complementary. Track with HubSpot, act with Audaeo.
Free for ten pages. No credit card, no HubSpot account needed.
How do Audaeo and HubSpot AEO compare?
They answer different questions. HubSpot measures the outcome, whether AI cites you. Audaeoproduces the work that changes it. The table below states what each does, not what the other leaves out.
| HubSpot AEO, the scoreboard | Audaeo, the playbook | |
|---|---|---|
| Core question it answers | Are AI engines citing our brand right now? | Why isn't our site cited, and what should we build to change it? |
| Primary output | A brand visibility score, competitor mentions, and sentiment tracked over time. | A per-page CLEAR grade from a human and an AI-agent view, plus a named fix list. |
| Unit of work | Monitoring: a dashboard that tells you where you stand. | Diagnosis and a plan: the pages, the schema, and the content gaps to act on. |
| Where it lives | Inside the HubSpot platform, alongside your CRM and marketing hub. | A standalone audit that also connects to HubSpot for CMS page discovery and CRM enrichment. |
| Best used for | Tracking whether visibility is trending up or down. | Deciding what to fix first and handing the team a brief per gap. |
[PLACEHOLDER — verify each HubSpot capability against their public docs and date-stamp this comparison before publishing. State only what is verifiable. Never claim a HubSpot limitation that is not documented.]
What does the playbook actually look like?
A score tells you a page is weak. A playbook tells you why. Audaeo grades each page and lists the named issues behind the number, so a low score becomes a set of concrete tasks. Below, one product page and the three reasons an engine cannot cite it.
Dispatch & Route Optimization
0/100
- Credibility6244
- Leverage5438
- Evidence4834
- Alignment6042
- Responsiveness5640
Top issues
- Critical: No FAQ or Product schema, so engines can't extract answers
- Warning: Zero customer proof or named results on the page
- Warning: Core specs locked inside an image, invisible to crawlers
When should you use each?
Reach for Audaeo when
You need to know why a page is not cited and what to change, with a per-page grade from both a human and an AI-agent view and a brief for each content gap.
Most teams benefit from both. Let HubSpot report the trend and let Audaeo produce the work behind it.
Common questions
Is Audaeo a replacement for HubSpot's AEO tooling?
No, they do different jobs and work well together. HubSpot's tooling monitors whether AI engines cite your brand. Audaeo diagnoses why a page is or is not citable and gives you the fix list. Track with HubSpot, act with Audaeo.
Do I need HubSpot to use Audaeo?
No. The free audit runs on any site with just a work email. If you do use HubSpot, connecting it adds CMS page discovery and, on the paid tier, CRM enrichment that ties content gaps to your won and lost deals.
What is the scoreboard versus playbook framing?
A scoreboard tells you the current score. A playbook tells you the next move. HubSpot's brand visibility tracking is the scoreboard for AI citations. Audaeo is the playbook: it names why a page underperforms and what to change, page by page.
Can I use both at the same time?
Yes, and many teams should. Use HubSpot to watch the trend in citations and sentiment, and use Audaeo to run the audit that produces the work behind that trend. One measures the outcome, the other produces it.
See the playbook for your site
Run the audit and get the grade, the per-page scores, and the fix list. Ten pages, free.